Heartbeat Blogging
There are different ways to engage current and future readers of your blog. As usual, you need to give people what they want - what they need. Solve problems and give people information in a way that grabs them, and you’re well on your way to gaining readership. But there are other ways to yank at the net’s pulse. Heartbeat blogging is a term that I use to describe blogging on trend issues. Those trends can be extremely short term like American Idol’s latest vote results or it can longer term like the fuel cost increases. A mixture of these work well.
Google has recently upgraded their trends service to show you the top 100 search terms of the day. You can switch days too to find past hot topics. Yahoo Buzz is another site that is great for seeing what people are clicking. Alexa Movers also gives you a good snapshoot of what’s in. Technorati also has its popular page for seeing what is shaking. There are others - and feel free to share them here - but this is a good start.
Tapping into the zeitgeist is a great way to garner new readers and also pique the interest of old ones. Give it a whirl and see what it does for you.
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May 29th, 2007 at 6:36 pm
cool ideas to someone new to blogging. mucho gracias